by Karl Kleinschmidt | Jul 27, 2014 | Educational Topics, Effective Website Design
Whenever one launches a new website product, the first website is always the most difficult. When we were designing TopFuel we wanted to create a product that is as flexible as possible, as well as follows the trend of more and more focus on websites for local...
by Karl Kleinschmidt | Feb 18, 2014 | Educational Topics, Effective Website Design, Uncategorized
Since the time when most of the advertising was done through phone books, standing out was very important in getting new customers. Back then, people would pay for bigger ads or change their name to come first or any of the other ways that businesses used to stand...
by Uwe "Oova" Kleinschmidt | Apr 1, 2013 | Educational Topics, Effective Website Design, Search and Educate (web)
Tracking Phone Numbers are still the best way of assessing whether an ad campaign works. No matter whether it is an Adwords, Postcard, or Special Website campaign, you can spend quite a bit of money on those, but never know whether it was worth the effort. In...
by Uwe "Oova" Kleinschmidt | Dec 2, 2012 | Effective Website Design
We are getting quite a bit of questions about how to make a website encourage visitors to contact the business. Furthermore we encounter many business owners, who go only for a nice looking website when letting their web designer starting to work on their website....
by Uwe "Oova" Kleinschmidt | Oct 3, 2012 | Educational Topics, Effective Website Design
And another change on Google… The Google Places Listings seem to have vanished. What now? Am I keeping my ranking? Where are the 5 star ratings? What happened to my reviews? These kinds of questions might have been going through your head since Wednesday when...
by Uwe "Oova" Kleinschmidt | Mar 23, 2012 | Educational Topics, Effective Website Design
The beauty about local search is how tangible it can be if you incorporate information about local circumstances. If you think of the standard sales funnel (below), you already have pretty concrete numbers about your market potential. Let’s take a close-up view of the...
